![Club Soda](/assets/uploads/media/clubsoda/cs-loop-image.jpg)
Case Study
Club Soda
Problem
Creating a brand system that is high-end, genuine, and feels like a great jazz bar.
Solution
Utilizing a clever name, classic monogram system, and rich colors and textures to build an upscale branding system.
Services
- Branding
- Naming
- Packaging
- Art Direction
- Experiential
Logo and Branding
![Full mark](/assets/uploads/media/clubsoda/cs-fullmark.png)
Full mark
![Logo over gold](/assets/uploads/media/clubsoda/cs-logogoldbackground.png)
Logo over gold
![Logo over dark](/assets/uploads/media/clubsoda/cs-logodarkbackground.png)
Logo over dark
Building
They required some simple mock ups for the interior designer to have an understanding of what they enjoyed stylisically.
![Main Window](/assets/uploads/media/clubsoda/cs-windows.jpg)
Main Window
![Arch windows](/assets/uploads/media/clubsoda/cs-windows-2.jpg)
Arch windows
![Side Entrance](/assets/uploads/media/clubsoda/cs-windows-3.jpg)
Side Entrance
Packaging
![Coasters](/assets/uploads/media/clubsoda/cs-beer-coaster-mockup.jpg)
Coasters
![Bottle Caps](/assets/uploads/media/clubsoda/cs-bottlecaps.jpg)
Bottle Caps
![Coffee Cups](/assets/uploads/media/clubsoda/cs-cup-mockups.jpg)
Coffee Cups