Problem
Paying for cobranded materials in real estate has somehow survived the past few decades untouched. It’s clunky, outdated, and leaves everyone wondering why this is still a thing.
Solution
My goal was to create a branding system with personality, flair, and a wink to vintage design. I wanted it to stand out in a sea of beige real estate branding and poke fun at a painfully old-fashioned process that refuses to evolve.
What I did
Branding
Art Direction
Design System