Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois. Rebranding for a local, couple-owned store from rural Illinois.
Case Study
Scout Outdoors
Problem
I was tasked with exploring options for a small mom & pop outdoors store in rural Illinois selling outdoor gear, camping gear, and items in that category.
Solution
Ultimately the budget cashed out with the pandemic, but the branding explored iconology from state parks around the area, and paired it with a rustic, hand done feel.
Services
- Branding
- Social Media
- Art Direction